Question: Question 3 6 ( 3 points ) Consumer decision making is influenced by both internal and external factors. Perception, motivation, learning, attitudes, personality, age groups,
Question points
Consumer decision making is influenced by both internal and external factors. Perception, motivation, learning, attitudes, personality, age groups, and lifestyle are influences. The physical environment and time are
influences. Culture, subculture, social class, group memberships, opinion leaders, ahd gender roles are influences.
a situational; social; external
b external; internal; internal
c internal; situational; social
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