Question $36$

Apple's legendary smart team is an example of a company that succeeded by

emphasizing a low price and low$-$cost strategy right from the beginning.

assembling a group of employees whose inexperience was a plus, because they did not come with the

baggage and institutional ideas of larger companies.

bringing together a group of talented and experienced managers to conceive, develop, and market

products.

encouraging each manager to focus on a well$-$defined area of the business and build their own specialized

department.