Question: Question 3 : Perceptual Map Examine your brand s website ( NOT the company s general website ) . Determine what are the TWO specific

Question 3: Perceptual Map
Examine your brands website (NOT the companys general website). Determine what are the TWO specific dimensions that your EV brand mainly emphasizes.
Based on your analysis, create 1 slide where you present a perceptual map (see Exhibit 9.9 for examples) and place your assigned EV brand on it. The graph must be created within PowerPoint, not copied from other software or hand-drawn (see SLO 4 in the syllabus).
Explain your perceptual map on a separate slide (3-4 bullet points with short and complete sentences).
Example from Exhibit 9.9

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