QUESTION 3 The windmark advertisement "d like to teach the world to sing la. 1981) helped ment Coke's overarching positioning synonym with O Noyment O B. Santa Claus O Crefreshment O 0. sodas O E happiness QUESTION 4 In the context of marketing strategy, advertising is an element of the A marketing mix B. positioning strategy OC market definition D. segmentation approach O E promotional toolkit QUESTIONS Salesmanship in print is a reasonably contemporary definition of advertising because: O A for centuries, the powerful have had the means to spread ideas OB. today, there is no difference between personal sales and advertising C. It includes references to a medium, and to the goal of the message D. print media were the first to emerge as cost-effective ad vehicles OE O'Bary says so