Question: QUESTION 4 ( 2 0 Marks ) Deciding how to compete is an important decision and can significantly shape the future of the business and

QUESTION 4(20 Marks) Deciding how to compete is an important decision and can significantly shape the future of the business and dictate key business decisions. E-commerce can potentially be the foundation of a profitable company. Appraise the relevant factors that contribute to the success of e-commerce, incorporating relevant examples to support your appraisal.

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