Question: Question 4 : ( 2 4 Marks ) 4 . 1 Elaborate on five ( 5 ) diverse methods outlined for attaining consumer insights and

Question 4: (24 Marks)
4.1 Elaborate on five (5) diverse methods outlined for attaining consumer insights and
provide examples of how each method could be applied by Amazon to gather valuable
information about consumer preferences, behaviours and sentiments.
(5x3=15 marks)

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