Question 4 (7 marks) There are two independent cases provided: Case A and Case B. Each case has 1 question. Please answer these questions separately. Case A: Miss Emma is operating ABC Pizza, a small pizza shop surrounded by a couple of colleges in a market. Miss Emma wants to strengthen her business model for ABC Pizza. For this purpose, she asked you to propose some strategies. Question: You are required to propose at least 2 strategies which help Emma to strengthen her business model. [3.5 Marks. Word Limit: Up to 150 words] Case B: Miss Angela recently joined XYZ Limited, manufacturing a detergent. Miss Angela spent a couple of weeks to analyse the existing business model of XYZ Limited. Finally, she decided to launch its new detergents in an established market. Question: What strategies should XYZ Limited use to strengthen its business model (at least 2 strategies provided)? [3.5 Marks. Word Limit: Up to 150 words]