Question: Question 4 8 1 pts Effective market segmentation is a two - step process that starts with naming broad product - markets and then goes

Question 48
1 pts
Effective market segmentation is a two-step process that starts with naming broad product-markets and then goes on to segmenting these broad product-maikets into more homogeneous submarkets.
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Question 48 1 pts Effective market segmentation is a two-step process

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