Question: QUESTION 4 : Case study 2 5 marks Oxford Technologies is a multinational company operating in the technology sector. The company specializes in software development,

QUESTION

4

: Case study

25

marks

Oxford Technologies is a multinational company operating in the technology sector. The company specializes in software development, hardware manufacturing, and IT services. Recently, Oxford has been experiencing declining profits and employee morale due to increased competition and outdated product offerings, in a marketplace that is extremely dynamic. The CEO, Mr

.

Peter Kirby, has appointed you, the General Manager to implement strategic changes and revitalize the company.

Case Study Questions:

4.1

Identify and analyze the Important challenges faced by Oxford.

(5)

QUESTION 4: Case study 25 marks Oxford Technologies is a multinational

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