Question: Question 4 segmentation differentiates among heavy users, medium users, light users, and nonusers of a specific product, service, or brand. Select all that apply Brand

Question 4
segmentation differentiates among heavy users, medium users, light users, and nonusers of a specific product, service, or brand.
Select all that apply
Brand loyalty
Benefit
Rate of usage
Socio-cultural
Brand awareness
Question 4 segmentation differentiates among heavy users, medium users, light users,

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