QUESTION $5$

$(20$ Marks$)$

Case: BETA Electronics

BETA Electronics is a locally based organisation specialising in the manufacturing and distribution of consumer electronics, including smartphones, tablets, and wearable devices.

BETA Electronics has been in operation for over a decade and has established a strong reputation for producing innovative and high$-$quality electronic devices. The company operates in a highly competitive market dominated by global giants such as Apple, Samsung, and Huawei. Despite facing stiff competition, BETA Electronics has managed to carve out a niche for itself by focusing on affordability, customisation options, and excellent customer service. As the market for consumer electronics continues to evolve rapidly, BETA Electronics recognises the need to reassess its strategic position and develop effective plans to maintain competitiveness and sustain its business and growth. Consequently, BETA Electronics has contracted you as an independent consultant to assist them in conducting a strategic analysis of the company's business environment.

Given the case provide a detailed evaluation of BETA Electronics' position within the industry using Porter's Five Forces model.

Make your statements more Human then Ai also add more referencing to each answer.