Question: QUESTION 5 ( 2 0 Marks ) Woolworths is a leading South African retail chain that differentiates itself through its focus on high quality products
QUESTION MarksWoolworths is a leading South African retail chain that differentiates itself through its focus on high quality products and exceptional customer service. It offers a wide range of premium food, clothing and household items, often sourcing from local and sustainable suppliers. Woolworths has positioned itself as a premium brand, appealing to customers who value quality and are willing to pay a premium for itWith this in mind, and using your knowledge of the literature on the concept of differentiation, critically evaluate Woolworths use of the broad differentiation strategy. QUESTION MarksAssume that you are a leader in an organisation that has just completed a strategic planning session. Critically discuss the approach that will ensure effective and efficient implementation of the new organisational strategy. Use specific examples in your answer.
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