Question: Question 5 A) Identify at least 10 touchpoints (direct and indirect) of the customer journey for a prospective amusement park in Montreal targeting millennials B)
Question 5
A) Identify at least 10 touchpoints (direct and indirect) of the customer journey for a prospective amusement park in Montreal targeting millennials
B) Specify what you will do to enhance the stickiness of the customer journey. Provide 3 specific strategies, or tactics that you would implement. Make sure that each tactic reflects a distinct concept weve discussed in class (6 points)
C) Identify 2 different co-creation opportunities that will enhance the customer experience
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