QUESTION 5 Technological innovation models often stress? O a. The difference between invention and innovation Ob. That most innovations are market pull but the majority of radical innovations are technology push O c. That many ideas go through a stage gate process where many fail and only few survive to become successful innovations O d. All of the above O e. None of the above QUESTION 6 The theory of innovation diffusion holds that the following items determine whether a customer (adopter) accepts the innovative product. One of these items makes or breaks customer acceptance, no matter how high the other items score. Which one is this over-riding item? O a. Complexity O b. Compatibility O c. Relative advantage O d. Observability Oe. Trialability QUESTION 7 Which of the following is the least important to determining the outcome, when international technology standards are being negotiated? O a. Technological superiority O b. Established market share of products using the technology O c. Technological feasibility O d. National pride QUESTION 8 Factors affecting international technology transfer include all of the following EXCEPT: O a. Negotiation O b. Transportation of goods O c. National cultures O d. Law and regulation