Question 6 The question What do customers want?:

A. Is not relevant because customers will show their preferences through their behavior B. Must be asked by managers, and an accurate answer obtained and understood, since its the driving force behind generating profit C. Can be outsourced to a Market Research company D. Is best answered by ensuring that certain managers are educated in Marketing

Question 7 The fundamental purpose for the existence of any organization is described by its

A. policies B. mission C. procedures D. strategy

Question 8 Todays profitability for an industry:

A. Is an excellent predictor of its future profitability B. Tends to be per se a poor predictor of future profitability C. Explains the past in that industry D. Is determined by the forces of competition and so many other factors that gaining insights into its causes is almost impossible

Question 9 Given that strategic decisions involve major resource commitment they will surely have important implications for the organization as a whole.

True

False

Question 10 Strategy-making for most firms looks like:

A. An interaction between strategic design, through formal top-level processes, and strategic enactment through decisions made by all management levels of the organization B. A process called as planned emergence C. A blend of design and emergence D. All of the above