Question: Question 7 ( 1 point ) When Citizen, a watch company, uses a spokesperson such as singer Kelly Clarkson to promote its watches, it believes
Question point
When Citizen, a watch company, uses a spokesperson such as singer Kelly Clarkson
to promote its watches, it believes she is an
who can influence the
purchase decision of its target market.
opinion leader
product champion
innovator
BzzAgent
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