Question: QUESTION 7 A firm using a ( n ) essentially adopts a mass - market philosophy, viewing the market as one big market with no

QUESTION 7
A firm using a(n) essentially adopts a mass-market philosophy, viewing the market as one big market with no individual segments.
a. concentrated targeting strategy
b. individual targeting strategy
c. undifferentiated targeting strategy
d. niche targeting strategy
QUESTION 7 A firm using a(n) essentially adopts a mass-market philosophy,

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