Question: Question 8 1 ( 1 point ) Customers will perceive long - term warranties as: Question 8 1 options: a ) an unnecessary expense. b
Question point
Customers will perceive longterm warranties as:
Question options:
a
an unnecessary expense.
b
a method used by the company to gouge the customer.
c
extremely valuable.
d
of higher value than shortterm warranties.
Question point
Longterm durability is not what customers perceive as the ultimate value.
Question options:
a True
b False
Question point
Which of the following does NOT contribute to workplace stress?
Question options:
a
high sense of control
b
heavy workload
c
infrequent breaks
d
meaningless, routine tasks
Question point
A good strategy when dealing with an angryhostile customer is to:
Question options:
a
let them blow off steam until they calm down.
b
remember that they are no longer rational.
c
be supportive once they start listening.
d
all of the above
Question point
Advice or recommendation from a friend scored a as a determinant of people buying a new product or service.
Question options:
a True
b False
Question point
The easiest feedback system is a customer feedback card.
Question options:
a True
b False
Question point
Loblaws offer APlus convenience with their ancillary services. What is the name of this company on the west coast of Canada?
Question options:
a
The Bay
b
Sears
c
Superstore
d
Stongs
Question point
Further applications of technology will allow more customization in the future.
Question options:
a True
b False
Question point
Managers strengthen corporate culture by:
Question options:
a
focusing on the corporate vision.
b
focusing on customer service.
c
both A and B
d
neither A nor B
Question point
The time to gain insight from an unhappy customer is
Question options:
a
after they have had time to organize their thoughts.
b
at the time of the problem.
c
when they are no longer angry about the problem.
d
when they can clearly articulate their thoughts.
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