Question 8 (1 point)

The distinction between these two metrics is important for forecasting earnings generated by various changes in unit sales.

Question 8 options:

	Average Price Per Unit and Statistical Price Per Unit
	Margin and Markup
	Fixed Costs and Variable Costs
	Unit Volume and Unit Revenue

Question 12 (1 point)

Considering the relationship between margin, price and costs, if margin increases from one period to the next, then what would have had to occur?

Question 12 options:

	Price must have increased OR Cost must have decreased
	Price must have decreased OR Cost must have increased
	Both Price and Cost increased
	Both Price and cost decreased

Question 13 (1 point)

Which statement accurately describes a margin?

Question 13 options:

	Margin on sales is a key factor behind many of the most fundamental business considerations.
	If more than one channel is involved in the sale of a product, margins at each level can be "added" together to compute the total margin.
	A markup is the same thing as a margin.
	There is a standard "unit" that is used in all margin calculations.