Question: Question 89 3 pts The customer-contact hypothesis proposes that increasing the degree of customer contact leads to higher profit margins increased customization 0 more personalized

Question 89 3 pts The customer-contact hypothesis proposes that increasing the degree of customer contact leads to higher profit margins increased customization 0 more personalized service decreased process variation decreased potential operating efficiency D Question 90 3 pts The presence of the customer in the service delivery process makes it easier to standardize and rationalize the service delivery process reduces add-on sales opportunities adds complexity and uncertainty reduces process variability all of the above

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