Question: Question 9 ( 1 0 points ) When customers have consistently positive experiences with a brand, or they hear good things from the firm's promotion

Question 9(10 points)
When customers have consistently positive experiences with a brand, or they hear good things from the firm's promotion or other customers, we can expect that customers will that brand name.
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 Question 9(10 points) When customers have consistently positive experiences with a

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