Question 9 {15 points] Select a consumer product {not BEEF} that you believe has a particular strong brand image. You may NDT use any of the examples we have used in the oourse. Justify your choice by explaining what you believe to be the product's image, why it appeals to consumers, and at least hvo examples of marketing activities the rm employs to create or reinforce the brand image. Marvel Comics has a strong brand image to me. Marvel has been around for decades and even though their products wane at times they are always creating ways to come back- Currently, super hero comics are being turned into movie franchises that have been taking over the film industry. By offering a variety to heroes, they are show a brand image that is inclusive. For instance, the highly anljcipated Black Panther movie is one of the rst big budget black super hero movies of all time. It presents a black cast and other black members throughout all aspects of the filming process. This lends to the experience and has many hoping that our representation on screen will be memorable and true to who we are. Representation is everything in a nation where 'the other\" is treated like a secondary to everything- The comic book behemoth took the time to hire a team that would create the best representation of the movie and gave them the reigns. This was also done for their Netflix original, Luke Cage, which should how they were willing to let black shine instead of covering it with conceptions or misconceptions from another culture. Another part of their brand image is in tying their superhero worlds together. To create intricate storylines, they make big blockbuster team up moves that will allow them to introduce characters or expand established character stories. This helps in creating interest