Question: Question 9 2 . 5 Strategy formulation in a firm can be a function of: Analysis of the firm's characteristics Analysis of the firm's external

Question 9
2.5
Strategy formulation in a firm can be a function of:
Analysis of the firm's characteristics
Analysis of the firm's external environment
Managerial intuition, acumen and biases
Inputs from marketing research
All of the above
Question 9 2.5 Strategy formulation in a firm can be a

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