Question: Question Completion Status QUESTION 20 5 points MARKET SEGMENTATION Market segmentation is important The power of knowing your nicht and understanding what your target market

Question Completion Status QUESTION 20 5 points MARKET SEGMENTATION Market segmentation is important The power of knowing your nicht and understanding what your target market needs cannot be overstated! Marly new start-up companies, including many in this class, try to be everything to everyone in their quest for sales, they desire to serve the world or all of Canada. Instead, they should learn about and segment their target market so as to optimize use of limited financial resources while maximizing reach, Successful segmentation has five characteristics: 1) Meaningfut 2) Mutually exclusives 3) Measurable: 4) Sustainable; and, 5) Actionable. From a financial resource perspective, explain why it is important for new entrepreneurs to segment their target market. (1 point) State your group's business idea and give one example each for four characteristics of successful segmentation (4 points). For the toolbar, press ALT F10 (PC) or ALT+FN+F10(Mac). BI & Paragraph Arial 14px iii ALIO Q Click Save and Submit to save and submit. Click Save All Arsers to see all answers Save An Answers Save and

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