QUESTION

$($i$)$

ANSWER

There are four major enterprise applications: enterprise systems, supply chain management systems, customer relationship management systems, and knowledge management systems. Each of these enterprise applications integrates a related set of functions and business processes to enhance the performance of the organization as a whole.

Which type of enterprise application tracks all the ways in which a company interacts with its customers and analyzes these interactions to optimize revenue, profitability, customer satisfaction, and customer retention?

Knowledge management systems

Customer relationship management $($CRM$)$ systems

Enterprise systems

Supply chain management systems

IDON'T KNOW YET

submit