Question No: 06 05 This is a subjective question, hence you have to write your answer in the Text-Field given below Identify the type of Defense Strategy used in the following situations a) If Microsoft announces plans for a new product development, smaller firms may choose to concentrate their development efforts in other directions to avoid head-to-head competition. IM b) After Olay entered and took over the Indian market with its anti-aging lotion, Ponds invested beavily in a similar product which used only natural ingredients. IM c) Petroleum companies such as BP sought to recast themselves as energy companies, increasing their research into the oil. coal, nuclear, hydroelectric, and chemical industries. IM d) In 2007, Sara Lee sold off products that accounted for a large percentage of its revenues, including its strong Hanes hosiery brand, so it could concentrate on its well-known food brands. IM Response