Question number 01:

Write a short note on Managerial relevance in academic research.

Question number 02:

>> Phenomena,

Emirates Airlines which is one of the leading premium airlines in Bangladesh with impeccable standards of service, provides incomparable reliability, ultimate flying comfort, and reaching a milestone for the best on-time performance. Unlike other airlines, Emirates Airlines have to deal with passenger loyalty. Emirates Airlines Management wants to attract more and more loyal passengers both in-home and abroad.

>>What do you need to do?

1. Suggest some of the researchable topics/themes (at least five, 2 of which should be pure/fundamental topics/themes) that the company (Emirates) may consider for conducting the studies. Write down all the themes/topics, preferably in the form of research objectives or research questions, in the space provided below.....................................................................................................5 points

2. Look over the google scholar and search for some scholarly literature related to passenger loyalty in the airlines industry. Identify some of the factors or constructs that may prevent passengers from opting for Emirates Airlines in Bangladesh. Considering the factors or constructs identified, narrow down the broad problem area into a clear problem statement. (maximum 500 words) ............................10 points.

Please answer all questions please