Question: Question Two: (50 marks) The purpose of the data analysis is to extract meaningful insights from data and to produce valid and reliable findings that

Question Two: (50 marks)

The purpose of the data analysis is to extract meaningful insights from data and to produce valid and reliable findings that address the research problem. For this purpose, many techniques of explanatory and inferential analysis are used.

Based on what you studied in your BE300 course materials and other external sources, describe in details what is meant by explanatory analysis and inferential analysis, stating the value of each in understanding data.

Word count 500 words

Marketing Research

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