Question

You are required to write a Business Plan Report and you are advised to follow the below given outline.

Product/service idea Business Plan Report (40%)

Our company is about sell and service security system / alarm system / door access system/ ready make are supplied by local supplier

To make the best impression, a business plan should follow a convention structure, such as the outline shown below. Cover page Table of contents

1. Executive Summary (10 marks) A succinct highlight of the overall plan- include ownership structure, business address, product/service, the management team and strategy and strengths.

2. Industry Analysis (10 marks) An overview of the industry, including consideration of the competition, industry trends, and regulatory bodies.

3. Definition of the Business (5 marks) Explanation of the business concept, the current offering and the projected growth.

4. Purpose of the Business Plan (5 marks) Dominant reason for the preparation of the business plan.

5. Business Feasibility (5 marks) Analysis of the demand (include highlights of the findings of the market feasibility study), risk (include business and market risks), environmental impact.

6. Justification of the Business (5 marks) Economic, social and personal benefits.

7. Organisation and Management (10 marks) Vision and mission statement, corporate goals, managerial competence, organisation structure and organisation chart.

8. Operational Considerations (15 marks) Location, technical requirements (explain key business processes), equipment required (state whether it is a manufacturing or retail business), suppliers of raw materials, utilities, opening hours etc.

9. Marketing Arrangements (10 marks) Target market, definition of the product or service, pricing, distribution and promotion.