Questions:

$1\mathrm{.}1$

Generally speaking, organisations utilise four basic strategies to enter and compete in the global environment.

Identify the strategy that Apple is employing and justify your choice of strategy. $(5)$

$1\mathrm{.}2$

The article relates to how Apple $$navigates the challenges and opportunities presented

by globalisation.

Explain what globalisation is and discuss the challenges faced by organisations like Apple in a globalised business environment. $(15)$

$1\mathrm{.}3$

$$Apple$\text{'}$s global expansion strategy revolves around penetrating new markets...$$

With reference to this, discuss the factors that Apple would have considered in choosing the markets it wishes to undertake business operations in$.(10)$

$1\mathrm{.}4$

Apple is $$synonymous with innovation and disruption in the global marketplace$.$

Assess the factors that have impacted on technological change at Apple.