Question: Questions for Discussion How does Office Depot create value for its customers? Are Steve and Dana Haine the right customers for Office Depot? What customer

Questions for Discussion
How does Office Depot create value for its customers?
Are Steve and Dana Haine the "right" customers for Office Depot?
What customer satisfaction problems do you see in the case?
How do the concepts of customer lifetime value and customer equity come into play in this case?
If you were in charge of Office Depot's customer service operation and learned of Steve's story, what steps would you take?
Questions for Discussion How does Office Depot create value for its

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