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SECTION THREE: S$.$M$.$A$.$R$.$T$.$ GOALS

All digital marketing efforts must be driven by S$.$M$.$A$.$RT$.$ goals. In that constitute the acronym for S$.$M$.$A$.$RT$.$ and apply each principle section, identify the five principles

Example Goal

An electrician wants to increase lead generation.

r

Does the example goal provided demonstrate this principle?

If not, how could the goal be improved to better demonstrate this principle?

M

Does the example goal provided demonstrate this principle?

If not, how could the goal be improved to better demonstrate this principle?

A

Does the example goal provided demonstrate this principle?

If not, how could the goal be improved to better demonstrate this principle?