QuestionWhile some marketing techniques aim to increase awareness or to educate markets about a companys products or services, direct marketings sole goal is to persuade the recipient to take action. A$.$Give a definition for the term direct marketing. $(2$ marks$)$ B$.$Identify six direct marketing media. $(6$ marks$)$ C$.$ Examine three $(3)$ benefits and three $(3)$ challenges to consider when setting up a directmarketing campaign $(12$ marks$)($Total $20$ marks$)$ Explain the following terms. Use examples to clarify your answers. i$.$Direct Mail $(5$ marks$)$ii$.$Telemarketing $(5$ marks$)$iii$.$ Mobile Marketing $(5$ marks$)$iv$.$ Catalogue Marketing $(5$ marks$)$v$.$ Direct response advertising $(5$ marks$)($Total $25$ marks$)$