Queston $120\mathrm{.}4$ p$12.$ New brands with small market shares tend to spend more on advertising and sales promotions than those with large market shares because of the following reasons?O a$.$ A certain minimum level of exposure is needed to affectpurchase habits measurably.O b$.$ Spending more will inhibit the advertising response function.O c$.$ Returns multiply exponentially after a certain level of spending. d$.$ The percentage of market share growth is directly proportional to the amount of money spent on advertising.O e$.$ New brands with small market shares tend to spend more on advertising and sales promotions because they want to keep their marketing teams busy and entertained$\mathrm{.}2$:$11/1^$W