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:A SWOT analysis determines external strengths and .a weaknesses and external opportunities and threats. internal strengths and b weaknesses and internal opportunities and threats. external strengths and .C weaknesses and internal opportunities and threats. internal strengths and .d weaknesses and external opportunities and threats. The fundamental purpose of an organization's mission :statement is to define the operational. a structure of the organization. define the organization's purpose in society. generate good public .c relations for the organization. create a goodhuman d relations climate in the organization