Question: Read the article Customer-Oriented Marketing Concepts at Thermos and answer the following questions: 1. How can Thermos now build a closer relationship with its customers

Read the article Customer-Oriented Marketing Concepts at Thermos and answer the following questions:

1. How can Thermos now build a closer relationship with its customers using the Internet?

2. What other products might Thermos develop that would appeal to the same market segment that uses outdoor grills?

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