Question: Read the article given below and answer the questions given at the end of the article: Malaysia's Top 10 Most Attractive Employers To Work For
Read the article given below and answer the questions given at the end of the article:
Malaysia's Top 10 Most Attractive Employers To Work For
The third year of Graduates' Choice Awards (GCA) award event was held by Talentbank to showcase graduates' top choices of employers in Malaysia. For this year, they got over 24,000 graduates from private and public universities in Malaysia to vote for who they thought were the most attractive employers to work for. There were 700 companies across 35 industries to choose from, and here are this year's top 10, as per the graduates' choices.
1. Maybank
Maybank has held the top position for its second year in a row. Established in 1960, Maybank Group offers a range of products and services including commercial, investment, and Islamic banking, insurance, and venture capital to name a few. It's been awarded for its Outstanding Practise in Work-life Integration Initiative at the Life At Work 2019 Awards. They've also been named the Best Private Bank Overall (ASEAN) for the Global Private Banking Innovation Awards 2020. Based on their reputation in being one of the best banking companies in SEA, it suggests that the workplace makes for a great opportunity for employees to transfer overseas.
2. Google
Google LLC needs no introduction for what they do. The tech giant was started in the US and opened their Malaysian office in 2011. Google Malaysia is mainly a marketing and sales hub specilaising in efforts like the Google Display Network, which places ads on news sites and blogs. The Malaysian team also localises Google's platform in populating
Google Maps with real-time traffic data and Streetview. One way Google Malaysia adds to its status as an attractive employer is through their Gerai Gugel cafeteria that provides daily catered lunch buffets.
3. Microsoft
A new name to the GCA list this year is Microsoft Malaysia. Founded here in 1992, the local office manages the wholesale distribution of computers, computer peripheral equipments, and its computer softwares. Some of the benefits which may attract aspiring graduates to work here are the discounts provided for Microsoft's products and services.
4. Petronas
Petroliam Nasional Berhad, commonly known as Petronas, is a Malaysian oil and gas company established in 1974. It has fallen 2 positions from being the 2nd last year on GCA's Most Attractive Employers list. My take on why students want to work here is having the prestige of working for a big local name that's fully owned by the government, plus its rumoured high pay. Graduates might also be attracted to work at Petronas due to the chance of getting a guaranteed
job, at least temporarily. Students that have gotten uni scholarships from Petronas are obligated to serve at the company for at least 2 years upon completion of their studies.
5. Shopee
Another new name to this year's list is Shopee. The Singaporean ecommerce platform was launched in 2015 and expanded its presence here that same year. What makes Shopee an attractive workplace to graduates are possibly its learning and development opportunities and vibrant office which has a pool table and cozy beanbags in meeting rooms. The platform also offers many job opportunities to employees ranging from different fields of studies, making it accessible to graduates and experienced professionals alike.
6. Intel
If you own a Lenovo, HP, and Dell laptop, look down at the bottom of your keyboard and you'll most likely find Intel's blue sticker. Intel Malaysia operates in Kedah and Penang with involvement in the fields of design, manufacturing, IT, finance, along with marketing and sales. Employees there are involved in the company's innovation in microprocessors, chipsets, and other computing products.
One thing that could possibly attract graduates to work here is the fact that Intel Malaysia transparently shows off their employee benefits and rewards. An eye catching one was their stock benefits, where employees at all levels are granted Restricted Stock Units which can be converted into stock to be bought and sold in the market. Eligible employees can also buy Intel stock at a discount twice a year through their Employee Stock Purchase Plan.
7. CIMB CIMB stands for Commerce International Merchant Bankers. Founded in 2006, CIMB Group Holdings Berhad has core markets in Malaysia, Indonesia, Singapore and Thailand. Some of their business activities include consumer banking, investment and corporate banking as well as treasury and markets, to name a few. What makes CIMB attractive to graduates is their graduate programmes which have been praised for taking gender equality in the workplace seriously. These efforts have also gotten them recognised as the Best Malaysian Organisation and Outstanding Practice for its Talent Development Initiative at TalentCorp's 2019 awards.
8. Shell
Royal Dutch Shell was originally formed in 1907 in the Netherlands. 7 years later, the group built Malaysia's first oil refinery and laid a submarine pipeline in Miri. Part of what makes Shell an attractive employer is in their graduate programme where students are given the responsibility of handling real life projetcs. Some graduates have also had the opportunity to go for international assignments in the Netherlands.
9. Celcom
Celcom Axiata Berhad is a member of the Axiata group of companies and the oldest mobile telecommunications provider in Malaysia. The company has product and marketing agreements with international mobile provider Vodafone, Google, and Maybank. One of the more attractive benefits from working with Celcom according to past employees are the phone benefits provided in the form of vouchers for new phones and free SIM cards.
10. PricewaterhouseCoopers (PwC)
PricewaterhouseCoopers started in London and provides a range of financial services including in quality assurance, advisory, and tax services to companies. Considered the best of the Big Four accounting firms in Malaysia due to its volume of clients, PwC Malaysia is one of the most sought-out career paths for ACCA graduates. They've dropped 5
positions from their ranking on GCA's Most Attractive Employer Brands list last year.
Adapted from an article by Joycelyn Tan
https://vulcanpost.com/722621/most-attractive-employers-companies-malaysia-work-2021/ Question 1
Based on the above article and from your reading, evaluate the FIVE (5) contributing factors that makes an organisation an employer of choice. (50 marks)
Question 2
In your opinion and/or from your research findings, describe FIVE (5) strategies and action plans for your organisation (or an organisation of your choice in Malaysia) to implement and to develop their brand as an employer of choice to attract and retain talents. (50 marks)
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