Question: Read the case on Martin & Martin Plc Below and use it to answer questions 1, 2 & 3). Company Martin & Martin established in

Read the case on Martin & Martin Plc Below and

Read the case on Martin & Martin Plc Below and use it to answer questions 1, 2 & 3). Company Martin & Martin established in 1990 in London, Martin & Martin ple is a Scotland- based international grocery and general merchandising retail chain. With revenues of 80 billion (2010). it is the largest Scotland retailer by both global sales and domestic market share, with profits exceeding ES billion. With almost 600,000 Employees (2010) and over 5000 stores Martin & Martin is currently the third largest global retailer. Originally specialising in drinks, is has diversified into areas such as consumer electronics, financial services, telecoms, home, health and car insurance, Internet services, and software. Martin & Martin's Scotland stores are divided into six formats, differentiated by size and the range of products sold: Martin & Martin Extra stores are larger, mainly out-of-town hypermarkets that stock nearly all of Martin & Martin's product ranges; Martin & Martin superstores are standard large supermarkets, stocking groceries and a much smaller range of non-drinks than Extra stores: Martin & Martin Metro stores are sized between Martin & Martin superstores and Martin & Martin Express stores. They are mainly located in city centres and on the high streets of small towns: Martin & Martin Express stores are neighbourhood convenience shops, stocking mainly food; One Stop stores are the only category which does not include the word Martin & Martin in its name. These are the very smallest stores. In addition, Martin & Martin has a banking arm called Martin & Martin Personal Finance; operates as an ISP(internet Service Provider), mobile phone, home phone and VoIP businesses; sells petrol and diesel at their own petrol stations; and offers a loyalty card- scheme to customers, Customers can collect one Clubcard point for every l they spend in a Martin & Martin store, Martin & Martin Petrol or Martin & Martin.com. Martin & Martin has operated on the internet since 1996 and was the first retailer in the world to offer a robust home shopping service in 1999. Martin & Martin.com was formally launched in 2004. In common with most other large retailers, Martin & Martin draws goods from suppliers into regional distribution centres, for preparation and onward delivery to stores. Martin & Martin is extending this logistic practice to cover collection from suppliers (factory gate pricing) and the input to suppliers, in a drive to reduce costs and improve reliability. Radio-frequency identification (RFID) technology is taking an increasing role in the distribution process. Martin & Martin's international expansion 2 Read the case on Martin & Martin Plc Below and use it to answer questions 1, 2 & 3). Company Martin & Martin established in 1990 in London, Martin & Martin ple is a Scotland- based international grocery and general merchandising retail chain. With revenues of 80 billion (2010). it is the largest Scotland retailer by both global sales and domestic market share, with profits exceeding ES billion. With almost 600,000 Employees (2010) and over 5000 stores Martin & Martin is currently the third largest global retailer. Originally specialising in drinks, is has diversified into areas such as consumer electronics, financial services, telecoms, home, health and car insurance, Internet services, and software. Martin & Martin's Scotland stores are divided into six formats, differentiated by size and the range of products sold: Martin & Martin Extra stores are larger, mainly out-of-town hypermarkets that stock nearly all of Martin & Martin's product ranges; Martin & Martin superstores are standard large supermarkets, stocking groceries and a much smaller range of non-drinks than Extra stores: Martin & Martin Metro stores are sized between Martin & Martin superstores and Martin & Martin Express stores. They are mainly located in city centres and on the high streets of small towns: Martin & Martin Express stores are neighbourhood convenience shops, stocking mainly food; One Stop stores are the only category which does not include the word Martin & Martin in its name. These are the very smallest stores. In addition, Martin & Martin has a banking arm called Martin & Martin Personal Finance; operates as an ISP(internet Service Provider), mobile phone, home phone and VoIP businesses; sells petrol and diesel at their own petrol stations; and offers a loyalty card- scheme to customers, Customers can collect one Clubcard point for every l they spend in a Martin & Martin store, Martin & Martin Petrol or Martin & Martin.com. Martin & Martin has operated on the internet since 1996 and was the first retailer in the world to offer a robust home shopping service in 1999. Martin & Martin.com was formally launched in 2004. In common with most other large retailers, Martin & Martin draws goods from suppliers into regional distribution centres, for preparation and onward delivery to stores. Martin & Martin is extending this logistic practice to cover collection from suppliers (factory gate pricing) and the input to suppliers, in a drive to reduce costs and improve reliability. Radio-frequency identification (RFID) technology is taking an increasing role in the distribution process. Martin & Martin's international expansion 2

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