Read the case study Air Canada: Flying High with Information Technology. Then, complete the following tasks:

Q1: As discussed in the case study, Air Canada focused both on engaging with customers and competing more effectively on multiple levels against the low-pricing structures offered by low-cost carriers. Typically, the pursuit of such dual goals entails many challenges. In the case of Air Canada, one of those challenges is the exchange of knowledge and ideas between IT and business groups to achieve IT-business alignment. How was Air Canada addressing this challenge around 2011? In your answer, use bullet points to list specific organizational initiatives used to address this challenge (4 to 6 bullet points) .

Q2: Air Canada made many changes to their IT department structure over the years. Some of those changes were beneficial, while others created new challenges for the company. Consider Air Canada's decision to adopt a decentralized IT structure. Then, answer the following questions:

(a) What was the primary factor that led Air Canada to adopt a decentralized IT structure?

(b) What new challenges emerged after the adoption of the decentralized IT structure?