Read the case study below and answer ALL of the questions that follow

MTN SA to recruit $150$ digital experts

MTN SA is recruiting $150$ digital experts, as the mobile operator seeks to become Africa$$s leading digital platform business

within three years.

MTN says its expansion drive to become a fully$-$fledged technology services company is in full swing.

It is now looking to fill many new critical roles, including user experience and user interface designers, product owners,

performance marketers, digital content specialists, e$-$commerce experts, full stack developers, scrum masters and business

analysts.

With SA$$s unemployment rate at a record $34\mathrm{.}9\%$ in the third quarter of $2021,$ and more than half a million jobs shed

nationwide, MTN says it is crucial that companies help create more jobs and opportunities.

The move to seek fresh digital talent ties in with MTN Group$$s $2025$ ambition to become Africa$$s leading digital platform

business by $2025.$

SA$$s second$-$biggest telco says the drive for digital solutions in the fourth industrial revolution $(4$IR$)$ is an important enabler

of jobs growth and an avenue to help close skills gaps.

$$We intend to lead the delivery of a bold new digital world and are therefore looking to expand our teams to ensure we keep

challenging what we do to always do better,$$ says Tebogo Maenetja, chief of human resources at MTN SA$.$

$$As we recover from the devastation of COVID$-19,$ exciting job openings for young people and those with high$-$level digital

skills and aptitude are opening up within MTN$$ proof of the power that connectivity holds for South Africans.

$$We are innovating more and investing to lead with platforms that will all be powered by MTN$,$ notes Maenetja.

$$Our experts and expertise will be central to helping us bring these benefits of the modern, digital world to more South

African citizens, but we know our success will be measured by the quality of our people and our ability to create and to

influence and improve the lives of all.$$

MTN says COVID$-19$ has accelerated digitalisation, evidenced by the surge in certain $4$IR technologies, including artificial

intelligence $($AI$)$ in medical diagnosis, the internet of things $($IOT$)$ for consumer goods, and mobile applications for financial

transactions.

This, MTN says, has prompted the need for new solutions and talent.

$$The way people live, play and work has changed forever, and MTN is embracing a new world of digital technology and

service in areas like fintech, AI$,$ IOT, robotics and many more.

$$There is much to do as we continue expanding our solutions, put more focus on innovation and keep investing in the

quality of our network. We look forward to welcoming over $100$ high$-$level candidates to MTN SA in $2022,$ as they join us on

the next exciting chapter in our journey,$$ concludes Maenetja.

QUESTION $4(25$ Marks$)$

Propose a SHRM theoretical framework that can be optimally employed by MTN SA to align its HR strategy with the overall

organisational goals. In light of MTN SA's unique characteristics, provide a compelling rationale for why this specific

approach is the most suitable, emphasising its strengths and potential benefits while also addressing any challenges that

might be anticipated in its implementation