Read the case study given below, and answer the questions accordingly.

Since 1999 Gazelli Group has been positioned as Azerbaijans first company in the perfume and cosmetics market place. In its manufacturing processes the company broadly operates with the wealth of unique healing fields and endemic plants available due to the climate variety in Azerbaijan.

Gazelli Groups highest quality manufacturing processes and products are validated by the most reputable international standards like Cosmetic- Cosmetic-GMP DIN EN ISO 22716, TV OHSAS 18001:2007, TV ISO 14001:2004, TV ISO 9001 :2008, HALAL.

With 17 years of production expertise the company managed to get 18 patents for important active ingredients and to develop over 500 names for the products of daily need, such as shampoos, balms, liquid and solid soap, shower gels, creams, masks, lotions, hotel products, products of household and industrial chemistry, and many others.

From formulation development till the finished product

Gazelli Group offers cosmetics and household contract manufacturing under the clients private label.

Our services include:

recipe development to accommodate the clients request;

certification of the finished product followed by the issuance of corresponding documents;

purchasing raw materials and packages, supply delivery and customs clearance;

finished product manufacturing, filling and packaging;

design development according to European standards and pre-print preparation;

storage of finished product in the own warehouse, delivery, including export shipping;

individual approach to each client, accommodation of their request in accordance with the fixed deadline;

usage of advanced technologies;

fair price strategy;

Gazelli Groups factory, key part of the companys structure, is located on a 12.000 sq. m production space and is designed as an environmental and energy conserved construction. The factory operates with the most advancing equipment that enables to produce up to 1.000 000 product units per month.

The Gazelli Story has been unfolding since 1999 when Dr. Zarifa Hamzayeva, a leader in the field of genetics, harnessed her years of research into preventative medicine and phyto-therapy and founded the first cosmetics manufacturing facility in her native country, Azerbaijan.

The Gazelli business has continued to grow organically and globally, building on the strong foundations of Dr. Hamzayevas powerful formulations, her groundbreaking Gazelli White Oil, and the creative direction and business acumen of her daughter Jamila Askarova.

Together they have created Gazelli, a unique and innovative brand with the purity of science and professional skincare at its heart. The scientific core of the brand is surrounded by a world of education, diagnostics and realistic advice and a distinctly unique style of service that leaves the customer charmed and captivated.

Today Gazelli is focused on building exclusive partnerships around the world, offering results driven treatments both at home and at exclusive locations in London, and bringing the Gazelli House concept from the flagship in Azerbaijan to locations in London and beyond.

Retrieved from: https://madeinazerbaijan.com

Azerbaijan launched negotiations with the WTO member states in 2004. Azerbaijan submitted to the organization 400 documents, including 300 legislative acts, and also answered more than 2,000 questions of WTO member countries.

As of today, the country has completed negotiations and signed protocols with Turkey, Oman, the UAE, Georgia and Kyrgyzstan. Azerbaijan is at the stage of signing protocols with China and Moldova. Presently, the country is in talks with 13 countries.

Azerbaijan has had an observer status in the WTO since 1997.

1. What are the Country-specific-advantages of Azerbaijan? (5 pts)
2. Please, also explain Azerbaijan in terms of Porters Diamond of National Advantage (labor skills, demand for product, suppliers, and competitors in a county). (5 pts)

3.Emotions is not exactly given through words; eye contact can convey a real message

According to given statement above, which cultural theory is explained? (5 pts)

4)Which mode of entry can be utilized by Gazelli Group for global expansion? To which country? Please explain. (5 pts)