Question: Read the chapter's closing case, and then answer the question. chapter's closing case Eataly's success is linked to our philosophy, because people can eat, shop

Read the chapter's closing case, and then answer the question.
chapter's closing case
"Eataly's success is linked to our philosophy, because people can eat, shop and learn, all about high-quality food, three activities that don't coexist anywhere else." Eataly's offerings as described in this statement are best explained by which of the following?
a. Market segmentation
b. Market orientation
c. Alignment
d. Relationship orientation
chapter's closing case
Eataly penetrates new markets by celebrating the food culture of Italy, which is directly related to which of the following?
a. Value-based pricing
b. Market segmentation
c. Total cost of ownership
d. Country-of-origin effect
Read the chapter's closing case, and then answer the question. chapter's

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