Read the Eight Pitches case study carefully, then search the web for the corresponding advertisement according to the following scale:

Surname A thru D -- find an example of pitch #2

Surname E thru H find an example of pitch #3

Surname I thru L find an example of pitch #4

Surname M thru P find an example of pitch #5

Surname Q thru U find an example of pitch #6

Surname V thru Z find an example of pitch #7

Post what you find to the Discussion Board and answer the following questions: Do you think the ad is manipulative? Deceptive? Does it violate consumer autonomy? Why or why not?

each case the consumer 1. Aih ad claiming, accurately, that the Honda Civic rias relatively good gas mileage, high resale value, and high cuftomer satisfaction ratings from first year owners. 2. A television commercial for the Porsche Boxter sports car that shows it zooming along a coastal longer pay the highway while the voice-over touts its agile handling and cornering ability. 3. A television commercial for young men's deodorant that portrays a beautiful young woman attracted to a young man wearing the deodorant. 4. An ad for life insurance that pictures two identical houses, one of which is fully involved in a fire, with a voice-over that explains the real tragedy occurred in the other house: the breadwinner had just died without sufficient insurance and the family can no mortgage. 5. An ad for a medical alert device showing an elderly woman in writhing pain after falling down the steps. She has a medical alert device around her neck and is able to summon help. 6. A consumer packaged food product developed based on years of scientific research into the exact propor- tions of salt, fat, and sugar that are required to hit the bliss point where consumers' brains will be less likely to register satiation. 7. An ad for toy characters shown during a Saturday morning cartoon with the same characters. 8. A subliminal message "Buy Coke" embedded in a movie before intermission. Which, if any, of these eight ads do you intuitively feel is a violation of the consumers' autonomy? If you