Question: Read the following script and answer the questions that follow. A. Discuss in detail any four (4) roles of Marketing Research. (20 marks) B. In

Read the following script and answer the questions that follow. A. Discuss in detail any four (4) roles of Marketing Research. (20 marks)

B. In order for a company to successfully venture into international business, there are some internal factors that need to be taken into consideration. Give a list any five (5) of those factors that needs to be taken into consideration. (5 marks)

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