Question: Read the Tshidullo African Day Spa case study and then answer the following question. In the realm of brand management, explore the impact of endorsement

Read the Tshidullo African Day Spa case study and then answer the following question.
In the realm of brand management, explore the impact of endorsement and influencers in managing the
brands to influence consumer perceptions. Critically assess how Tshidullo can adopt endorsement and
influencer marketing for its business.
(5 marks for practical application to the case study, 1 mark per point

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