Read this website passage, and then answer the question about writing for the web.

1- What revision would improve the effectiveness of the web content? Check all that apply.

Be brief and concise.

Show a picture of the Blueberry Pie stoneware

Use attention-getting devices judiciously.

Break longer passages into smaller chunks.

2 Companies worldwide are recognizing the power of blogs as a way to keep readers informed. Which of these describes a weblog?

A website for employees to share information on a specific project or topic of interest

A website where the creator of a message doesnt need to be familiar with special coding to upload content

A website where individuals can post reviews of products and services

3- Read the scenario, and then answer the question about blogs.

Tresses is a hair studio and day spa with six locations in Southern California. Tresses has a loyal clientele and has been in business for 29 years. For its 30th anniversary, Tresses is getting a makeover. The management team has been working closely with a graphic design studio to create a fresh new look. Additionally, they are revamping their website. The management team is considering using a blog to help them update their image.

In what ways could Tresses use a blog? Check all that apply.

To network with coworkers

To gather customer opinions

To establish organizational culture

To share private information

4- Many organizations use wikis to encourage a free flow of ideas. Which of these is an example of a wiki?

Participants in an online, multiplayer gaming community post work-around solutions on an officially sponsored gaming site.

Individuals comment and respond to daily news posts.

Employees complete payroll and tax forms online.

5- Read the scenario, and then answer the question about social networking.

You are a social media intern for an organization that organizes bike races, triathlons, and running events. The biggest logistical hurdle your organization faces is last minute phone calls and emails about race details from participants who didnt receive or read weekly race updates.

5- How might you use social media to help address this problem?

Verify facts and respond quickly to customer inquiries

Create a sense of community that leads to fewer inquiries

Post weekly alerts and articles about race day

6- When using social media, what considerations should you keep in mind when posting? Check all that apply.

Protect the company's reputation by acting with integrity.

Have fun.

Protect your company's proprietary data.

Be courteous and respectful to everyone with whom you interact.

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