Question: Refer to The Craft House. Penny is using computer software to estimate the amount of a product that The Craft House can expect to sell

Refer to The Craft House. Penny is using computer software to estimate the amount of a product that The Craft House can expect to sell on eBay during the next year based on a specified level of marketing effort. What will be the result of Pennys analysis?
a. A marketing plan
b. A sales forecast
c. Marketing analytics
d. Marketing research
e. A marketing concept

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