Question: Regarding profiling and segmenting an audience into groups, which of the following is NOT correct? Audience should be segmented into groups with similar characteristics and

Regarding profiling and segmenting an audience into groups, which of the following is NOT correct?
Audience should be segmented into groups with similar characteristics and needs.
Audience segmentation may lead to several different combinations of attributes for each segment.
The Stages of Behavior Change Model sliggests segmenting key audiences on the basis of lifestyle and cultural characteristics.
Interventions tailored to each of audience segments may be quite different.
Regarding profiling and segmenting an audience into groups, which of the

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