Relationship selling recognizes

Question $16$ options:

a$)$

Long$-$term business relationships require ethical standards

b$)$

A sucker is born every minute

c$)$

Word$-$of$-$mouth advertising is not important

d$)$

Repeat purchases come from transactional relationships

Question $17(1$ point$)$

An established company with respected brands might introduce which one of the following options to compete against low priced rivals:

Question $17$ options:

a$)$

Brand with strong value proposition

b$)$

Special sales promotions

c$)$

Price cuts

d$)$

Higher quality products

Question $18(1$ point$)$

$\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_$ are diamond teams in the making and that they maybe transitory.

Question $18$ options:

a$)$

Duets

b$)$

Cotton Wheel

c$)$

One$-$on many

d$)$

Parallel Duets

Question $19(1$ point$)$

BMW$\text{'}$s M Series sports car has seen its market share fall after the release of the new MS Series a few months ago, which stage in the Product Life Cycle $($PLC$.$ is this product in$?$

Question $19$ options:

a$)$

Maturity

b$)$

Growth

c$)$

Introduction

d$)$

Decline

Question $20(1$ point$)$

Shelly deliberately waits to adopt a new $4$k TV because she is concerned about its social acceptance. She wants to make sure it is "fashion forward" and trusted. However, she plans to purchase it ahead of most people. She can be considered to be:

Question $20$ options:

a$)$

Early majority

b$)$

Laggards

c$)$

Innovators

d$)$

User