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Question 5
What is a primary drawback of a localized multidomestic strategy?
a. It hinders the use of cross-border coordination of a company's activities and increases a company's vulnerability to adverse exchange rates.
b. It makes it very difficult to take into account significant country-to-country differences in distribution channels and marketing
c. It makes it difficult and costly to be responsive to country-to-country differences in customer needs, buying habits, cultural tra conditions.
d. It hinders the transfer of a company's competencies and resources across country boundaries and hinders the pursult of a sing competitive advantage in all country markets where a company operates.
e. It is unsuitable for competing in the markets of emerging countries and posing added difficulty in modifying a company's busine compete on the basis of low price.
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